in hard edges, platforms, technology

consolidating my online presence

I’ve been doing a lot of thinking lately about my online presence.  As I am helping more and more people strategize about their presence online and how to maintain a consistent brand, I have realized that some pruning is needed for the different places I have created assets online.  I strongly believe that focus and intention are more important than being present everywhere at all times, so I have decided to close down some of my ‘outposts’ and redirect them here.  If you clicked on a link that got you here, that is the reason.

My focus now (until experience tells me otherwise) is that I am going to maintain two blogs, facebook, and twitter. I will occasionally produce content on other networks, but these will be the main components of my platform.

This is the purpose for each one:

  • This blog is my personal blog where I explore ideas and write about a wide range of topics without restraining myself to any editorial direction.  I loosely focus on creativity, technology, health and leadership – but once in a while, I write things that don’t neatly fit into those buckets.
  • MoreThanAHut Blog is where I write about platforms and tribe building, especially from the perspective of owning your online presence
  • Facebook is my choice for daily engagement and ‘in the moment’ expression.  I like the immediacy of the audience on Facebook and the ability to have a more personal engagement with my relationships
  • Twitter is mostly an announcement and article sharing platform for me.  I use it to spread my written articles and any other information I come across that I have not yet digested into more coherent ideas for a blog post.

This is subject to evolution over time because my goals will evolve and the tools will change – I will make sure I reassess the decisions here periodically to make sure the solutions that best serve my tribe are the ones I focus on.