I’ve been doing a lot of thinking lately about my online presence. As I am helping more and more people strategize about their presence online and how to maintain a consistent brand, I have realized that some pruning is needed for the different places I have created assets online. I strongly believe that focus and intention are more important than being present everywhere at all times, so I have decided to close down some of my ‘outposts’ and redirect them here. If you clicked on a link that got you here, that is the reason.
My focus now (until experience tells me otherwise) is that I am going to maintain two blogs, facebook, and twitter. I will occasionally produce content on other networks, but these will be the main components of my platform.
This is the purpose for each one:
- This blog is my personal blog where I explore ideas and write about a wide range of topics without restraining myself to any editorial direction. I loosely focus on creativity, technology, health and leadership – but once in a while, I write things that don’t neatly fit into those buckets.
- MoreThanAHut Blog is where I write about platforms and tribe building, especially from the perspective of owning your online presence
- Facebook is my choice for daily engagement and ‘in the moment’ expression. I like the immediacy of the audience on Facebook and the ability to have a more personal engagement with my relationships
- Twitter is mostly an announcement and article sharing platform for me. I use it to spread my written articles and any other information I come across that I have not yet digested into more coherent ideas for a blog post.
This is subject to evolution over time because my goals will evolve and the tools will change – I will make sure I reassess the decisions here periodically to make sure the solutions that best serve my tribe are the ones I focus on.